As a creative, I have been ripped off more times than I can count. I’m sure it happens to all creatives at some point. Sometimes the would-be thieves appropriate it in one way or another… altering it from what was originally created. Sometimes they take a slogan and create their own design around it, or just half-ass a rotten knockoff altogether. It happens all the time.You can imagine my surprise, when a kind fan from Poland e-mailed me inquiring about the usage validity of the Keep Drifting Fun logotype on t-shirts by the Polish Federation of Drift. Imitation is supposed to be the most sincere form of flattery. In this case, it is outright theft.This is the original logotype I designed in 2009.rnThe “OR ELSE” was later dropped, so that Will Roegge and Joshua Herron could use it (with full rights/usage permission) for their grassroots documentary, aptly titled… you guessed it… KEEP DRIFTING FUN. Here, you can see Lieze in front of the KDF van with the guys (May 2010), sporting the first run of orange KDF tees. Look familiar?rnMeanwhile, in Poland…rnrnOut of all the times I have been ripped off as an artist… this instance infuriates me the most. It violates the entire ethos surrounding what the logo means, and I cannot for the life of me understand the lack of moral code involved to think that it is perfectly fine to plagiarize like this. They even went so far as to conveniently drop my Slide Style™ logo from the sleeve in lieu of their PFD logo.In addition to printing the logo on shirts, they also chose the same shirt colors, and made printed collateral/pop-up displays to show off ‘their’ line? The internet has made the world infinitely smaller than it already is… and has made the drift community even smaller at that. I cannot fathom how someone would do this and think it would not make it’s way back to me. Had I been contacted me in advance, I would have been happy to work together to make something happen. Especially since the message is so important to me.This is not what KEEP DRIFTING FUN is about.
In this age of digital media, it is always rad to see your work in printed form. Ryan Tuerck was recently featured in the August issue of Inked Magazine wearing the American Steel Tee that I did for Drift Alliance.Just about every time I wear this shirt, someone says “great shirt… you ever seen them live?” I always reply “yeah, many times”… even though I’m talking about Drift Alliance, and they are talking about Judas Priest!
Over the summer I have had an insatiable urge to shoot video. Since my car has been out-of-order, I have been catching rides to out-of-town drift events every chance I get. While it is seemingly easy enough for me to go and shoot an event – life ramps up it’s speed, making it seemingly impossible to edit anything. This video sat nearly complete as a rough cut, sans a few effects and grading for two months. Well… over the holiday weekend I was able to put the finishing wrench-time in and complete my first drift video in two years. I tried a lot of new things with this video, which is really my driving force behind making them. I want to learn something with each project. This edit is no exception. I tried a lot of new things both behind the lens, and behind the keyboard. This video was a ton of fun to create… and even though it took me forever to finish it – I think it was worth it.
In a post from 2009, I said to ‘Expect big things from this guy in the near future!!!” Well… that future is upon is. My brother, Jamie, is a few days away from graduating the Art Institute Atlanta with a BFA in Digital Filmmaking and Video Production. He has been kicking some serious ass in his department, and I am SUPER proud of him! In preparation for his transition from full-time student to full-time name-taker… he launched a website featuring his work, and put together an impressive reel!I am really excited for him, and can’t wait to see what awesome things he is able to tackle in the future.