This video stands as a hallmark of my personal commitment to working as hard as I possibly can to create the best possible result regardless of circumstance. 40 hours into this project, I had to back-burn it to go on tour in Australia. Very aware how much time I needed for completion, I found out I had exactly 7 days to complete it from the moment I returned home. With no time for jet-lag… I clocked a 120 hour work week right off the plane from Australia, shattering my previous record of 109.
I am immensely proud of this video and every ounce I put into it… and beyond excited to be sharing it with the world!
One of the MANY things I love about my job is utilizing my entire creative skillset. This lyric video for Homegrown is a great example of many years of experience coming together in perfect harmony (pun intended). The look started out in-line with the single artwork, and evolved from there. I performed all the match-moves and hand-animated the type (except the Homegrown pieces). I tried to make it seem like the band was performing IN the forest of each scene by incorporating tour photographs from last year.
I am beyond proud how this turned out… and super excited to share it with the world!!!
I feel extremely honored that I was able to turn my creative wrenches on this with the rest of the team at Southern Reel.
I am beyond proud of everyone for all the amazing hard work that went into this film.
All of that hard work really shows… and this film is genuinely awesome.
So excited to see it hit stores everywhere!!!