I lended a creative helping-hand to Lieze, and did up a poster design for her art show next week. She and I have both been up to our necks in this project. It’s scale is huge, and she still has a million things to complete before the show… but I figured I could take care of the poster, and leave her with one less thing on her plate.

The premise of the show is how advertising uses imagery and photographs that relate to our personal lives to appeal to us on a subconscious level. It will be using an array of 35mm slides projected using vintage slide projectors, with a motion graphic advertisements projected on top of the slide projections, using digital projectors. The projections are to be cast on a giant box constructed of plywood, shipping palettes, and analog VHS cassette tapes. She has sourced an insane amount of vintage technology to make all of this work.

If you’re in or around Atlanta on March 10th… come on out!

I was digging through some old boxes from my college days, and stumbled across these old flyers. If memory serves me correctly, Antonio Garcia, TJ McCucheon, and myself walked into the Kinko’s on 14th empty handed. The goal was to make the flyers with anything available inside the store (without using their computers). These flyers are a result of turning trash cans inside-out, and using paper scraps, scissors, and glue to assemble a completed flyer.

I have no idea who made what, but This was definitely a fun exercise, and it yielded some pretty cool work.
I might have to try this again sometime!

Finished up the pre-packaged sticker packs for Slide Styleâ„¢! The clean and simple design is in-line with the 2010 rebranding, and I am very pleased how they turned out. Sticker Packs consist of 7 stickers (one of each), while the Killer Packâ„¢ is stuffed with 35 of the same variety (five of each). The backs of the card have a funny message… but you’ll have to cop some to see.

Available now in the Slide Styleâ„¢ Online Store.

Even though I “revamped” the Slide Styleâ„¢ site about six months ago… some sort of muse was pushing me to scrap it, and do something else. The hosting was up for renewal, so rather than renew, and keep the hacked up WordPress store that had too much going on, I opted to move everything over to a Big Cartel storefront.

Keeping things inline with “less is more for 2010″, I stripped everything down to the barest of essentials. Dare I say that it looks MUCH better? The added functionality that Big Cartel provides, like easier combined & international shipping profiles, made the move that much sweeter.

I have some new items making their way to the store over the next few days, so keep your eyes peeled!

Turbonetics Indent Bumper from Andy Sapp on Vimeo.

I always preach to clients that less is more. Nobody ever listens to me (why would I know what I’m talking about, right?), so I figured what better venue to exercise this philosophy than with my own work. For 2010, I am simplifying the overall identity for Slide Styleâ„¢. I don’t think it will open any client’s eyes to the ‘less is more’ idealogy, but at least it will give me a chance to push the direction for myself.

In lieu of the new year, I decided to give the site a once-over with some new graphic elements and increased functionality. Since my pursuit of a career in professional drifting has long-since expired, I wanted adjust the main navigation to focus attention toward my artistic abilities.

Special thanks to Carlos Richard for the photo in the main header!

2009 Motion Graphics Reel from Andy Sapp on Vimeo.

My 2009 reel showcasing my motion graphics efforts. Short, sweet, and right to the point. Enjoy.
Soundtrack: Motor by SebastiAn.

A quick design I made for a short-run of eight-page flyers. These thank you cards will go out with every Slide Styleâ„¢ order.

Another logo design that saw MANY revisions and explorations. The final version was found in the second set of variations… the first and third sets being drastically different from this batch – but altogether vital to the creative process. Further proof that your first idea is not always your best.